ADVERTISINGWhy advertise in BaySplash?BaySplash is a regional lifestyle magazine published 4 times a year. It features exclusive editorial content, photography, and a real estate section. This combination provides an extended shelf life and pass along readership estimated to be 140,000 per issue. BaySplash has a print run of 40,000 copies. 20,000+ copies are mailed and 19,000 are distributed by rack. BaySplash is locally owned and it is a true magazine. The owner/publisher, editor, graphic designer, and the majority of the contributing writers live here, know the region and live the life. To live it is to know it.The full content of BaySplash, including all of the ads, is available on this website. Regular features are Bay Home, Bay Boats, Bay Folks, Bay Happenings, Bay Eats, and Bay Neighbor. A special feature on our website is “Realtors Online” that provides a link to the advertising realtors’ websites, providing exceptional exposure.
There are 100+ drop-off sites that span the region from the Potomac River to the York River. The sites include restaurants, shops of all descriptions, marinas, food stores, and other high traffic businesses. BaySplash is available at the Gateway Potomac Visitors Center, the guest rooms at the Tides Inn, well attended regional museums, and relocation offices. Rack distribution is maintained under contract with Ukrops stores in Richmond, Fredericksburg, and Williamsburg. The magazine is placed in additional high traffic businesses in these metropolitan areas. Rack distribution is 19,000 per quarterly issue. Distribution is staggered over 3 months to assure market coverage. There is no other local publication that distributes and delivers like BaySplash magazine.
BaySplash is mailed to a highly targeted audience. The purchased mailing list is the work of a highly successful real estate broker and owner of a major real estate agency located in the Northern Neck. The combination of knowledge of the real estate market, a keen knowledge of marketing, and many years of living locally results in a mailing list that is second to none. Our very aggressive targeted Metro Richmond mailing list includes those households with an income of $80,000 and above, head of the household age 40 and above, and home value of $350,000 and up. Richmond MLS Realtors are also included on our mailing list.The mailing list includes a highly targeted demographic and psychographic profile of families in over 775 zip codes located in six Mid-Atlantic states from Northern Virginia and the District of Columbia to Connecticut. These families match the qualities of families that are most frequently considered candidates to visit to purchase real estate in Virginia’s Chesapeake Bay region. Their minimum average income is $170,000 and net worth is $1.7 million or more. Many live in the top 300 wealthiest zip codes in the selected areas. They have a profile that indicates they enjoy water-oriented activities and/or live on or near water.The direct mail totals more than 20,000 households and selected businesses per quarterly issue. There is no other local publication that distributes and delivers like BaySplash magazine. For more information on advertising, please contact BaySplash Advertising Department.
AD SPECIFICATIONS
1/2 PAGE VERTICAL 1/2 PAGE HORIZONTAL 1/4 PAGE 1/8 PAGE Ad Elements Acceptable File Formats for Camera-Ready Ads Submitting Art Files
AD INSERTION FORM/MEDIA KITDownload the Media Kit for the Insertion Form, Rates, and other important advertising information.
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